Growth Marketer

Austin, Texas, United States Full-time

ABOUT US

Our Company:

Datafiniti provides premium data sets.  We're like a B2B Google for data.  We can provide data sets on every product, business, or property listed online, and we continue to add more data.  Our data is used by startups, Fortune 500 companies, and every sort of company in between.

Our Culture:

The Datafiniti team is smart, driven, and passionate about the hard work required to build an amazing company, create an ambitious product, and serve a wide variety of customers.  We celebrate our wins and grind through our challenges.  We're a small, close-knit team dedicated to each other and our vision.

THE ROLE

What you'll do at Datafiniti:

In this role, you'll be responsible for designing and implementing various marketing campaigns to increase awareness of Datafiniti's product offerings.  The ultimate goal is to generate more visitors, users, and customers for Datafiniti.

Responsibilities include:

  • Managing our social media presence.
  • Generating content for our blog.
  • Overseeing content generation and generating ideas for our Explore articles.
  • Implementing search, display, retargeting and other ad campaigns.
  • Conducting customer interviews and drafting customer testimonials.
  • Setting up user tracking like Intercom, KissMetrics, etc and using resulting data to inform product or marketing decisions.
  • Conducting email campaigns like monthly newsletters and automated follow ups for users.

What we must see from you:

  • You have experience working with a user conversion funnel.
  • You are familiar with various marketing software like AdWords, Intercom, Moz, etc.
  • You have good copywriting skills.

BENEFITS

How you'll feel the love:

  • Competitive pay - work hard and you'll see the reward
  • Complete insurance package (medical, dental, vision, life)
  • Equity in a growing startup
  • Flexible vacation policy - take it when you need it
  • Foodie Fridays - lunch is catered every Friday
  • Free parking in downtown Austin
  • Monthly happy hours
  • Company adventures - mini golf, board game nights, and other shenanigans
  • Working with awesome people that get stuff done